Selena Newell

Creative Operations Coordinator

Selena earned her degree in Interdisciplinary Studies from the University of Central Florida, concentrating in Communications and Digital Media, with a minor in Sociology. She holds a keen interest in the social dynamics behind storytelling, systems, and human connection—a perspective that drives her work at the intersection of strategy, creativity, and structure. With global experience across project management, operations, and content development, she bridges design, messaging, and execution for purpose-driven and impact-oriented organizations.

In her role with As You Sow, Selena leads initiatives in creative operations and communications—spanning brand, digital, and internal efforts. She shapes and maintains internal systems and creative processes to support the organization’s mission and programmatic goals, bringing clarity and cohesion to how ideas move from vision to execution.

Currently pursuing her master’s degree at Georgetown University, Selena is deepening her focus on ethical design, creative leadership, and human-centered strategy. She’s proud to bring her skills and passions to As You Sow, continuing to sow seeds of positive change for a more equitable and sustainable future.